Millennial homebuyers (born between 1981 and 1996) are reshaping the real estate landscape with their strong preference for digital tools and technology-driven experiences. As the largest cohort of homebuyers in the U.S., their tech-first approach influences how properties are marketed, searched and purchased. Here’s the hard truth. If these buyers are looking online for lenders […]
Building an empire starts with your POS Read More »
DIY automation pitfalls/myths: It’s time to rethink your strategy In today’s mortgage industry, nearly every organization is battling inefficiencies caused by manual processes. Whether it’s a loan officer pulling data from one system to enter it into another, or underwriting teams relying on endless email threads and spreadsheets, the day-to-day operations behind most lending workflows
DIY automation isn’t always a win: What mortgage lenders need to know Read More »
For years, the real estate industry has leaned on “transparency” as both a shield and a sword. Whenever innovation threatens the status quo, gatekeepers quickly rally behind consumer protection. But who’s really being protected? Let’s take a step back. Not long ago, Zillow led the charge into iBuying, buying homes from sellers directly, often at
When “transparency” becomes a weapon Read More »
Lately, I’ve found myself pausing at headlines about the rise of single women in real estate, not just as influencers, but as owners, investors and decision-makers. While it’s no secret thatwomen often drive home buying choices within families, what stands out today is howconfidently many are making those decisions independently. Here in Florida, I’ve seen
She buys: How single women are reshaping today’s real estate conversation Read More »
The mortgage industry has undergone significant changes over the past few decades. One of the most notable has been the separation of origination from servicing. This decoupling was initially driven by the desire for greater efficiency, specialization and the need to respond to growing regulatory and market pressures. However, recent technological advances, especially in artificial
Bringing origination and servicing together with AI Read More »
The American real estate industry is collapsing under the weight of its own unresolved contradictions. With a housing market now showing unmistakable signs of sustained decline— plummeting affordability, rising rates, historic commission lawsuits, and consumer disillusionment—there is no bailout coming this time. The lessons of 2008 have not prevented history from rhyming. This time, though,
Narrative collapse: Ethics, antitrust, and the real estate reckoning Read More »
Mortgage lenders and services today face significant operational challenges, especially when relying on third-party processors for their outsourced services. While these middlemen operators can streamline certain tasks, the benefits are outweighed by their extreme high costs as well as the limitations over operational controls. Here we will focus on the complexities involved with outsourcing, and
The driving forces behind mortgage lenders moving away from third-party processors Read More »
As Congress continues its effort to rewrite major portions of the tax code, the National Association of Realtors (NAR) unveiled new polling showing just what the American people are looking for in the legislation. The national survey shows overwhelming bipartisan support for tax provisions that strengthen homeownership, support small business owners and the middle class,
NAR: Americans want a tax plan that supports the American dream Read More »
When George Vrban recently took out a reverse mortgage himself, some eyebrows were raised. But his decision wasn’t born out of financial desperation — it was part of an overall strategic retirement plan. George Vrban, a name synonymous with expertise and trust in the reverse mortgage industry, reached a personal and professional milestone by obtaining
America’s top reverse mortgage professional practices what he preaches Read More »
Let’s call it what it is: most brokerages are way behind on AI. Agents? They’re scrappy. They’re downloading ChatGPT apps, playing with Canva AI, and asking Midjourney to crank out listing flyers in 30 seconds flat. They’re moving fast because they have to. Meanwhile, broker-owners are still asking, “So… how exactly would we even use
Brokerages are sleeping on AI: Here’s the playbook to wake them up Read More »