Homebuilder Sentiment

Homebuilder confidence nudges up but remains below par

Homebuilding business executives maintain a guarded outlook on the homebuilding market, amid tepid demand, shrinking profit margins and weak consumer sentiment. The ongoing conflict with Iran could further complicate the outlook for builders.  The National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI)’s builder confidence gauge remained subpar in March with a reading […]

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A spring selling eve – pre-game – note to homebuilding leaders

Homebuilders — many we talk with — are calling today’s selling environment one of “demand uncertainty.” The phrase is clear. Traffic is uneven. Conversions are harder to forecast. Buyers hesitate longer, ask sharper questions, and walk away more often. The label itself may quietly misdirect leadership’s attention toward forces builders cannot control — and away

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Homebuilder confidence ticks up but remains low

Homebuilding executives remain downbeat, citing a range of current conditions marked by buyer hesitancy, economic uncertainty, shrinking profit margins, increased use of incentives, and high costs. However, homebuilders whose primary focus is the strained entry-level buyer segment face the biggest hurdles.  The National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index (HMI)’s builder confidence

Homebuilder confidence ticks up but remains low Read More »