Homebuilders

CrossCountry invests in builders with new division

CrossCountry Mortgage announced Thursday a significant investment in its newly formed builder division. Processing Content The lender did not disclose the size of the investment, but it reinforced CrossCountry’s commitment to the homebuilder market, the company said. The division will offer a comprehensive suite of residential lending programs and commercial lending solutions, such as builder […]

CrossCountry invests in builders with new division Read More »

Fix-and-flips fill a critical entry-level home vacuum, data reveals

Fix-and-flip investors brought more homes to entry-level market homebuyers in 2025 than homebuilders, a new data analysis from real estate investment platform New Western asserts.  The report defines starter homes as those priced at $261,000 and below. While there aren’t many homes available at that price point in a wide range of major cities, many

Fix-and-flips fill a critical entry-level home vacuum, data reveals Read More »

Builders gut check what buyers may like vs. what they’ll pay for

As home sizes shrink and a new mega-generation ages into the homebuying market, homebuilders may have to rethink certain aspects of home design.  With affordability the main issue for buyers, builders are now working to maximize space with functional design over flash. Buyers are still largely driven by emotion, but they are also constrained by

Builders gut check what buyers may like vs. what they’ll pay for Read More »

Can innovation, policy reform redeem manufactured housing’s image?

What realistic, visionary, and wise players in the U.S. housing sector believe is that some solutions are already here, hidden in plain sight. Part of the problem is that what often hides those solutions from view is a past history, baggage or a whiff of negative reputation. Manufactured housing is among them. And, because of

Can innovation, policy reform redeem manufactured housing’s image? Read More »

Builders push back on 7-year build-to-rent selloff rule in ROAD Act

Several trade groups usually supportive of efforts to increase housing inventory are taking exception to new homebuilding language added to a federal bill currently under Senate consideration. Processing Content Lawmakers added a provision in the 21st Century ROAD to Housing Act that will require large institutional investors purchasing build-to-rent properties to sell units they purchase

Builders push back on 7-year build-to-rent selloff rule in ROAD Act Read More »

PulteGroup partners with SitecoreAI to bolster its marketing strategy

PulteGroup this week agreed to join the ranks of homebuilding enterprises that have adopted SitecoreAI, integrating the omnichannel digital content marketing platform into its marketing, sales and CRM tech stack to improve homebuying digital user experience.  SitecoreAI – used by global consumer marketers across a diverse array of business sectors – enables homebuilders to centralize

PulteGroup partners with SitecoreAI to bolster its marketing strategy Read More »

Which markets had the highest demand for renovation loans?

Lenders may find outsized demand for renovation loans in the nation’s smaller housing markets.  Processing Content Residents in states like New Hampshire and Rhode Island applied for more remodeling and home improvement loans per capita in 2024 than those in California and Texas, according to a National Association of Home Builders analysis. The trade group,

Which markets had the highest demand for renovation loans? Read More »

What war risk could mean for builders, rates and spring demand in 2026

Nature abhors a vacuum and does something about it. Homebuilders, their business and channel partners, their investors and lenders and their customers abhor uncertainty. But what can and will they do about it? Other than brace for more bumps. More air pockets. More “buying” of sales rather than selling of American households on houses that

What war risk could mean for builders, rates and spring demand in 2026 Read More »

Millrose outperforms with disciplined growth, strong partnerships

Now one for the books, the 2025 homebuilding market slowed in new construction, resulting in contract cancellations and reduced takedown activity. Millrose Properties, whose epic scale and timing launched a new era in land banking and asset-light homebuilding development in early 2025, bucked that trend.  Millrose – which began spinning out from Lennar in December

Millrose outperforms with disciplined growth, strong partnerships Read More »

UHG goes private: Daiwa House’s Stanley Martin strikes $221M deal

In the two-thousand-mid-teens, you would not have needed a crystal ball to predict that three Japan-based vertically integrated real estate powerhouses would each rank among the nation’s top 15 enterprises. That’s because each of those three organizations – Daiwa House, Sekisui House and Sumitomo Forestry – having established beachheads in the U.S. homebuilding and residential

UHG goes private: Daiwa House’s Stanley Martin strikes $221M deal Read More »