Homebuilders

Builders push ‘Trump Homes’ in pitch for a million houses

Builders are working on a plan for a massive program to develop “Trump Homes” that would address the US affordability crisis while allowing private capital to deploy many billions of dollars. Processing Content Lennar Corp. and Taylor Morrison Home Corp. are among the firms that have worked on the proposal, which calls for builders to […]

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PulteGroup to divest ICG as factory costs challenge builders

It’s a classic, almost predictable homebuilding “I-told-you-so” moment. The most important thing PulteGroup told the market on its Q4 2025 earnings call wasn’t that it plans to divest ICG (Innovative Construction Group). It was why — and what that “why” implies about the hard reality homebuilders keep rediscovering across cycles: Factories love steady pull-through. Homebuilding

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Builders FirstSource acquires Pleasant Valley Homes

Builders FirstSource, the largest American supplier of structural building products, quietly acquired the assets of Pennsylvania-based Pleasant Valley Homes, a wholesale manufacturer of modular homes.  Lori Conrad, Senior Director of Corporate Communications for Builders FirstSource, confirmed to The Builder’s Daily that the company acquired Pleasant Valley Homes’ assets in November at an undisclosed price. The

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Meritage holds its line as new-home demand turns inelastic

There’s a version of this market where “buying sales” becomes the default operating system for nearly everyone. When that happens, the question stops being whether incentives rise. They do. The real question becomes: who has the operational and balance-sheet self-control to decide where to lean in—and where to hold the line—even if it means slower

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NVR’s Q4 and the value of staying land-light in a headwinds market

A headwinds-meets-crosswinds housing market buffets homebuilding business leaders as 2026’s spring selling stretch lies just ahead. Almost in everything, everywhere and all at once, homebuilding firms are buying sales, trying not to be among those whose inventory ages on the vine. An outlying knack for sustaining a new-order pace, defined less by price discovery and

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Why M/I Homes is spec-heavy ahead of the spring selling season

M/I Homes’ Q4 2025 earnings call this week peeled back details on how one of the nation’s top-20 homebuilding enterprises will lean into a contrarian, spec-heavy strategy. Based on the firm’s geographical footprint, product set and construction operational efficiencies, M/I executives are betting a measured spec strategy will pay dividends as homebuilding’s spring selling season

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How hybrid operations are elevating builder performance

Today’s homebuyers move at a digital speed. They expect answers in minutes, not hours, and seamless conversations to continue across websites, SMS, and digital campaigns, with personalized guidance delivered without delay. Builders, meanwhile, are investing more heavily in digital marketing platforms and lead generation tools. Yet response rates from Online Sales Consultants (OSC) haven’t kept

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Digging into how an institutional investor ban would play out

President Donald Trump’s executive order restricting large institutional investors from purchasing single-family homes has broad – even bipartisan – political appeal. Still, most housing experts doubt that it will exert a significant impact on affordability. The order could also pose risks for builders that have made a practice of selling in bulk to institutional investors

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What D.R. Horton’s dominance means for every U.S. homebuilder

We’ve said it before. When D.R. Horton reports its quarterly earnings, what you’re watching isn’t just the scoreboard of America’s largest homebuilder. You’re watching a business model operating at a different altitude — and with different oxygen — than almost every other homebuilding enterprise in the country. And when it performs, the implications go far

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Florida-based modular builder launches expandable housing model

West Palm Beach, Fla.-based Mesocore Modular Homes is introducing an expandable modular housing model aimed at improving affordability and disaster relief, an important issue in a state prone to devastating hurricanes.  Positioned as an affordable housing solution for both homebuyers and city leaders, planners, emergency management professionals, and resilience experts focused on addressing climate-driven risks,

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