For the past decade, Dallas-Fort Worth’s housing story has been written in bold letters along the U.S. 75 corridor – Frisco, McKinney, Plano and every patch of land north of there that could support a rooftop and a Starbucks. The northeast corner became a symbol of Texas growth: prices soared, commutes stretched and master-planned communities […]
Fort Worth growth resets the Dallas-Fort Worth housing map Read More »
Let me say something that might make a few developers roll their eyes so hard they pull a muscle. Housing needs a fifth place. Not another splash pad. Not another pickleball court. Not another “resort-style amenity center” with furniture nobody uses. A fifth place. Here’s a quick tutorial on Ray Oldenburg’s framework. The first place
Housing needs a fifth place. It’s how builders design belonging Read More »
In the homebuilding business, the war is often won or lost before a single foundation is poured. The real battle takes place in conference rooms and municipal offices, where the language of annexation agreements, development agreements and special district financing documents gets hammered out. Smart builders understand this truth: The terms negotiated at the front
How Public Financing Wins Projects Before You Build Read More »
Most people view Texas in two ways: through our large cities or the stereotypical image of a man on a horse. One is about skyscrapers, private equity, and traffic; the other focuses on boots, cattle, and a mythology that has increased tourism. However, some of the real opportunities in Texas may be found in the
Bryan-College Station is a Texas sleeper market for builders Read More »
Now one for the books, the 2025 homebuilding market slowed in new construction, resulting in contract cancellations and reduced takedown activity. Millrose Properties, whose epic scale and timing launched a new era in land banking and asset-light homebuilding development in early 2025, bucked that trend. Millrose – which began spinning out from Lennar in December
Millrose outperforms with disciplined growth, strong partnerships Read More »
Many more people know how to do their job, than know why a given approach works. This can cause severe and unknown risk, because if circumstances change, the previous “right” solution may no longer work, or opportunities may be missed. A couple of examples: Risk Example In the mid- to late 1990s, as Sacramento was
Scott Cox: If you don’t know the why, you may miss the signal Read More »
Strategic paralysis in a buyer-stuck market If land is the lifeblood of homebuilding, then today’s land strategy is a pressure test of a company’s core strength. But how do you act when the market offers no clear signal? After a chaotic four-year stretch of feast, famine, and fiscal policy shockwaves, new-home selling has slowed into
When land strategy meets AI: homebuilders gain a new edge Read More »